United Airlines has developed an all-new, customer-centric international Business Class offering, United Polaris, offering elevated comfort and service from lounge to landing. Kantar TNS is proud to have been one of United’s partners in its development, connecting with hundreds of customers and employees through innovative research initiatives including overnight sleep study focus groups for the new United Polaris seats and on-the-ground and inflight product simulations.

Check out the new United Polaris - officially launching in December 2016!