Connected Car 2019 – Revealing reconnections

How can auto brands increase the appeal of connected car features to deliver an optimal customer experience? We revisit our original study and highlight four key opportunities for growth. Read more

December 2019

Turning on the light in eCommerce

Check out eCommerce ON, our new global study, delivering essential eCommerce insights to help shape shopper strategy. Read more

November 2019

AdReaction: Some Marketers Moving Away From Dated Gender Targeting

In this exclusive interview with Wall Street Journal, Duncan Southgate discusses why changing consumer behaviour is forcing marketers to rethink gender targeting, and how broader industry initiatives are spurring change. Read more

January 2019

Kantar joined by Allianz, Groupe PSA, UN Habitat and VW in defining the future of urban mobility

Ahead of the 2019 Movin’ On summit, Kantar has unveiled the network of ecosystem players joining them in the Mobility Futures Programme. Read more

May 2019

Spark the magic between brand and customer experience

When it comes to customer experience, many companies fail to create the magical moments that will light up your day – those moments that will help a brand stand out from the crowd. Read the full article

March 2019
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Latest news & insights

Mastering Momentum: register to our new webinar series on brand growth'
Mastering Momentum: register to our new webinar series on brand growth'

Join our experts from across disciplines for this new webinar series exploring how marketers can combat data short-sightedness, and achieve both short-term sales objectives and long-term brand building.

September 2019
March Straight Talk - CX+ US. Retail Banking
March Straight Talk - CX+ US. Retail Banking

Celebrations big or small remind us of people’s desire to enjoy a magical moment and escape the mundane. Yet, when it comes to customer experience, Kantar’s first CX+ report for retail banking in the U.S. finds many companies fail...

March 2019
When it comes to customer experience, the time for talk has passed
When it comes to customer experience, the time for talk has passed

There’s a lot of talk about the importance and value of customer experience. A LOT of talk. But there is still not as much meaningful action going on as there really should be. Customer experience (CX) is a rapidly-growing sector valued...

October 2018
Mobility misses big time. Our view from the Paris motor show 2018
Mobility misses big time. Our view from the Paris motor show 2018

Around this time two years ago, we wrote a blog about the Paris motor show. It was a whistle-stop showcase of the best and most exciting innovations on display. One paragraph was devoted entirely to mobility, as it was the first time we’d seen such...

October 2018
Authentically disruptive: staying true, thinking differently
Authentically disruptive: staying true, thinking differently

Disruption is happening all around us, from the TV that we watch, to the taxis we take or the way we make payments. By definition, something that “interrupts an event, activity, or process”, disruption has become a code word for products,...

August 2018

Latest press releases

Amigos y familia, paseos y restauración, lo que más deseamos hacer al acabar el confinamiento

14 May 2020

A los españoles les preocupa mucho volver a pasar por una crisis similar en unos meses

14 May 2020

Economic anxiety remains high, but we have found a new normal in lockdown even though we miss our lives. We are though already turning towards the next steps as constraints on our lives begin to ease.

14 May 2020

enZ (18-24 year olds) and Millennials (25-34 year olds) are feeling the impact of the coronavirus pandemic more severely than any other generation. That’s according to the third wave of Kantar’s COVID-19 Barometer, the leading global study of how COVID-19 is influencing people’s attitudes, behaviours and expectations across more than 50 markets.

23 April 2020

Analysis from the second wave of Kantar’s global study shows how attitudes, behaviours and expectations are evolving as the pandemic progresses.

09 April 2020