John Brisco, CIO & COO of Manulife Asia, talks about how the insurance company is challenging the industry status quo by focusing on the customer experience. John was speaking as part of Kantar TNS D3 2016: Delivering Impact in a Connected World, a summit exploring the opportunities and challenges that digitalisation presents, held in Bangkok in March 2016. In the session, John talks about how the business is reinventing their products to suit connected consumers.

This is a shortened version of John's original presentation. To find out more about understanding the connected consumer, or to register interest in future D3 events, please do get in touch by contacting