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AdEffect is a campaign post-testing tool that goes beyond creative evaluation and simple ad metrics to reveal the contributions of each channel (traditional and digital) and their synergies, providing clear recommendations on optimising both creative and media mix.

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AdEval is a creative development and evaluation suite that helps you create effective communications and build your brand.

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Automotive research

As the world’s leading provider of automotive insights, Kantar TNS offers innovative, fast-paced solutions that provide clients with actionable insights to guide product development, vehicle launches, brand planning, pricing and customer experience.

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