How will people be shopping a decade from now? What services will they be demanding and what technologies will they expect? Most importantly, what strategies do brands need to be adopting now in order to survive in the future?
Retail in 2025 will look as different from today as the digital ecosystem of 2005 looks to us now. Brands that are going to survive in this environment need to start preparing for massive technology, demography and urbanisation-led disruption. This means planning for the shopping landscape of tomorrow, today.
Watch Kantar TNS’s Tara Prabhakar discuss her view of the future of shopping in Asia Pacific and learn about the approaches needed for long-term success in the following video.
Find out more about the six retail models for future survival and success in the accompanying report.