MD, Insights Division, Kantar, UAE
Amol is passionate about helping clients build great brands.
He has more than 18 years of experience consulting clients on business issues around brand equity, segmentation and positioning, portfolio management, brand communications, media optimization, new product development and pricing.
He brings rich cross-category experience having worked across personal care, HH care, F&B, telecom, automotive, luxury and durables. Over the years he has led some of Kantar’s largest client relationships regionally and engaged regularly with senior stakeholders in this capacity. He has vast experience in managing brand and communications workshops for clients, piecing together multiple data sources to help clients tackle their core business issues.
He is a big advocate of innovation & technology adoption in research and has been championing many new initiatives within Kantar Middle East.