Win with powerful customer relationships
Customers are essential for growth, and every experience they have has the potential to make or break a relationship. In today’s competitive, digital age clarity about what you mean to customers, and knowing where to invest are crucial for success.
relationshipTRI*M helps you understand your customers’ needs throughout the customer journey, showing how you are positioned against competitors, which moments matter most, and where to focus investment. In partnership with Qualtrics, we empower your decision making with fast access to the insights you need to drive growth in a user-friendly dashboard, and the ability to understand specific customer segments.
Questions that relationshipTRI*M can answer:
- How strong are my customer relationships?
- Which moments and touchpoints are crucial in building customer relationships?
- How strongly (and why) are my customers attracted to competitors?
- What influence does my customers’ experience have on their future behaviour?
Key benefits of using relationshipTRI*M:
- Helps you understand and manage all important moments of your customer experiences
- Takes into account the specific context in which your customers make decisions
- Pinpoints exactly where you need to focus investment to drive customer relationship strength and business performance
- Helps transform the way you treat your customers