Featured

Skoda and Mercedes top the charts for most talked-about car launches in 2015

The Skoda Superb, Mercedes GLE and Renault Kadjar created the most ‘digital buzz’ in 2015 out of 60 car launches or relaunches in Europe from January to June, according to new analysis from global research consultancy TNS. TNS identified and...

August 2015
TNS appoints new Head of Automotive for Americas

London: 11 March 2015 - Global research consultancy TNS has announced the appointment of Andy Turton as Head of Automotive for the Americas. Andy is currently Global Development Director for TNS Automotive and Global Account Director, with...

March 2015

Latest news & insights

Related articles thumbnail

Time to set the connected car free

The connected car has plenty of passengers eager to come along for the ride: safety campaigners, environmentalists, insurance campaigners, car rental companies and motorists themselves, all have ambitious plans for the technology. But despite its...

August 2014 | Automotive

Related articles thumbnail

Automotive Insights: The Horsepower Edition

In the Year of the Horse, there is no letting up in China’s passion for luxury horsepower. Despite concerns over economic slowdowns and government regulations, the number of new manufacturers and new models competing in this sector continues to...

April 2014 | Automotive

Latest press releases & events

Skoda and Mercedes top the charts for most talked-about car launches in 2015

The Skoda Superb, Mercedes GLE and Renault Kadjar created the most ‘digital buzz’ in 2015 out of 60 car launches or relaunches in Europe from January to June, according to new analysis from global research consultancy TNS. TNS identified and...

August 2015
TNS appoints new Head of Automotive for Americas

London: 11 March 2015 - Global research consultancy TNS has announced the appointment of Andy Turton as Head of Automotive for the Americas. Andy is currently Global Development Director for TNS Automotive and Global Account Director, with over 25...

March 2015
Enprecis named one of the most promising automotive technology solution providers of 2014

Seattle, April 14 2014 – TNS partner, Enprecis, has been named by CIO Review as one of the Top 20 Most Promising Automotive Technology Solution Providers of 2014. The Seattle-based business has been recognised for its Continuous Quality Insight (CQI...

April 2014
US car makers struggle to convince a nation of social sceptics

New study shows ‘back-to-basics’ marketing holds most power in US auto market, as only 7% of buyers are influenced by social media. New York, February 18, 2014. Car buyers in the U.S. are more likely to be persuaded by traditional marketing, rather...

February 2014
Bloated Chinese auto market gives rise to the super savvy shopper

London, 27 November 2013 – When it comes to buying a new car, China is creating a new breed of savvy shopper eager to find the best deal. As customers wise up to the saturated market – there are now 379 car brands in China, up from just 64 ten years...

November 2013
TNS agrees to acquire automotive specialist, Sinotrust Market Research in China

13 May, 2013; London - TNS, the world's leading consumer insights consultancy and a WPP company (WPP: NASDAQ), has agreed to acquire Sinotrust Market Research, a leading market research and consulting company in China, subject to regulatory approval...

May 2013
Auto brands must play by new rules to win over Chinese consumers

London, 21st March, 2012 - Following a disappointing year of just 3.5% growth in the world’s car market, global insight company TNS today releases the findings of a new study to help international automotive brands gain a stronger foothold in the...

March 2012