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  • 02.11.2010 Blog: TNS Automotive Blog

    Vehicle manufacturers can’t bury their heads in the sand and ignore the digital revolution

    Pothet

    says Rémy Pothet, Global Sector Head at TNS Automotive. No-one can deny that the rise of digital is transforming society. The automotive industry is no exception. The internet is already consumers’ preferred method of finding information and preparing new car purchases in most countries. And a growing number of consumers...

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