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A collection of research materials representing a wealth of global expertise and knowledge from both our legacy TNS and Research International businesses.
Showing 21 - 30 of 35
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08.09.2011
Blog: Blog Experienci@s
Julián Atienza
En un estudio B2B (Business to Business), en el que se entrevistaron a 600 decisores de compra de empresas españolas, detectamos diferencias significativas en la retención de la clientela de las distintas marcas de Tecnologías de Información (TI), en función de la categoría del producto. Los fabricantes de hardware informático...
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16.08.2011
Blog: Sixth Sense
Carolyn Childs
Many years ago I attended a presentation by a futurologist. In identifying differences between the generations, he compared the typical first sexual experiences of generations gone by (on their wedding night) to those of Generation ...
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25.07.2011
Blog: Sixth Sense
Jo Farquhar
A significant amount of domestic travel conducted by Australians isn’t always thought of as travel. To many of us, ‘travel’ means getting on a plane and heading overseas to enjoy new cultures, countries and experiences. ...
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25.07.2011
Blog: Sixth Sense
Stephen Yap
Attention, questionnaire writers: please, please, never again refer to social-networks as a single type of PC or mobile activity.
From their roots as messaging services, social-networks have rapidly expanded to encompass all kinds of functionalities: chat, ...
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25.07.2011
Blog: Sixth Sense
Chris Byrne
Reports out last week put the group buying sector on track to rake in $400 million by year’s end, with the market posting a second quarter revenue increase of 72 per cent.
The ability of the ...
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18.07.2011
Blog: Sixth Sense
Donna van Bueren
The ever present challenge for a government department of communicating with its public, has taken on new meaning in the digital age. Social media and other online mediums that enable brands and government alike to ...
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18.07.2011
Blog: Sixth Sense
Jonathan Sinton
Some of you may have heard the song United Breaks Guitars. Penned by Canadian musician David Carroll after his guitar was broken during a trip on United Airlines, it became a YouTube sensation and a ...
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14.07.2011
Blog: Sixth Sense
Ray Crook
Existing brands can only grow by a limited amount year on year, if they grow at all. Around the world in most categories, companies are looking to innovation as the means to grow revenue to ...
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28.06.2011
Blog: TNS Automotive Blog
Pothet
says Remy Pothet, Global Sector Head at TNS Automotive. With more than 5 billion users on earth, mobile phone popularity exceeds that of cars (900 million). Almost every motorist is a mobile phone user and almost every new car buyer owns a smart phone! Consumer demand for compatibility is increasingly...
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28.06.2011
Blog: TNS China
Ashok Sethi
Counting the millions 2010 was the year of census operations and billions were spent in enumerating and profiling the populations of the largest countries in the world. The greatest contemporary world power, the United States, as well as the future...
