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TNS Worldpanel™ is a business dedicated to continuous consumer panel research, providing brand owners and retailing clients with continuous consumer purchasing information and analysis and insight solutions based on data quality, innovation and currency
TNS recognises that brand owners and retailers need a deeper understanding of people’s purchasing and consumption behaviour and how they respond to the stimuli they receive. Through Continuous Consumer Panels, which accurately record changes in people’s behaviour over time, we help our clients maximise their business opportunities and maintain a competitive edge.
We reassure our clients that their business is run using the most reliable data. By using the same data as their retail or supplier partners, and competitors, they can ‘argue the argument, not the data’.
TNS clients use TNS Worldpanel™ in 52 countries including the Europanel network to understand consumers’ buying behaviour.
With panels in 52 countries, TNS in conjunction with the Europanel network has the widest network of Continuous Consumer Panels in the world.
Our Continuous Consumer Panels measure the purchasing behaviour habits of 200,000 households worldwide
Ed Garner, Director of Research, TNS Worldpanel, comments:
EDWARD GARNER, DIRECTOR OF RESEARCH, TNS WORLDPANEL, comments:
TNS research shows British men ahead of Europe in olfactory hygiene