NEW YORK, NEW YORK, July 30, 2008—TNS Healthcare has named Christine Corner as Head of Client Service for its UK International (UKI) division. In her new role, Ms. Corner will partner with major pharmaceutical and biotech companies, creating and implementing multi-country research programs that support the most effective global and local business decisions. Leveraging her 15+ years of healthcare research consulting experience, she will work with customers to align TNS’s performance optimization solutions with their business goals, ensuring the strongest outcomes for their brands and the highest return on their market research investment.
“We are thrilled to have Christine as part of the TNS Healthcare team, bringing our clients the benefit of her creativity and expertise in solving both business and operational challenges,” says Mark Duckham, Managing Director of UKI. “With her knowledge across multiple therapy areas, her domestic and international research experience and her background in both the client and agency arenas, she brings a unique mix of critical skills to her new role, ensuring she can help customers achieve the best results, for every brand and in every market.”
“Having spent time at TNS during the early part of my career, I am excited to be back in a company I know offers a culture of innovation, service and commitment to excellence, ensuring I can give my customers the greatest support and smartest insights for driving their business forward,” says Ms. Corner. “The TNS vision—with its focus on optimizing clients’ performance—perfectly complements my goal of helping customers realize the highest levels of success.”
A History of Strong Industry, Business and Research Experience
Ms. Corner comes to TNS Healthcare from Genactis Ltd. London, where she served as Managing Director, leading the research and business development teams, as well as the Qualitative Center of Excellence. Prior to joining Genactis, she was the Joint MD and Head of European Business Development for NOP World Health, responsible for driving NOP World’s global strategy in Europe.
Before NOP World Health, Ms. Corner was Managing Director for Strategic Marketing Corporation (SMC) in London. She came to SMC from Silver Fern Research, where she was appointed Research and Account Director. It was at Silver Fern that Ms. Corner began to gain her industry-wide reputation as an expert in communication research.
Ms. Corner joined Silver Fern from Taylor Nelson Sofres. During her initial term at TNS, she was Associate Director, working on projects to support both OTC and ethical pharmaceutical business. She also has served market research roles at BMJ Publishing and RDA Strategic Marketing Consulting, as well as managed her own freelance/contract researcher business.
About TNS Healthcare…
TNS Healthcare provides market research consulting to the worldwide pharmaceutical, biotech and medical device industries, as well as health-focused ad agencies, media and analysts. It offers globally consistent solutions and custom advisory services to support product introductions; brand, treatment and sales performance optimization; and physician and DTC promotional assessment.
Informing decisions across the life cycle, TNS Healthcare offers action-ready insights for pre-launch landscaping, market and opportunity assessment, segmentation, positioning, message and campaign creation, pricing, forecasting, attitude and awareness measurement and post-launch tracking. It delivers information across stakeholders—including physicians, patients and consumers—to help companies anticipate and impact customers’ behaviors. TNS Healthcare provides both qualitative and quantitative offerings, using traditional and on-line methodologies, combining worldwide reach with local expertise.
About TNS…
TNS is a global market insight and information group.
Our strategic goal is to be recognized as the global leader in delivering value-added information and insights that help our clients to make more effective decisions.
As industry thought leaders, our people deliver innovative thinking and excellent service to global organizations and local clients worldwide. We work in partnership with our clients, meeting their needs for high-quality information, analysis and foresight across our network of over 70 countries.
We are the world’s foremost provider of custom research and analysis, combining in-depth industry sector understanding with world-class expertise in the areas of Retail and Shopper Insights, Stakeholder Management, New Product Development, and Brand and Communications. We are a major supplier of consumer panel, media intelligence and internet, TV and radio audience measurement services.
TNS is the sixth sense of business.
For More Information…
For more information, please contact Ilene Siegalovsky, Senior Vice President of Marketing and Communications for TNS Healthcare at 201-836-0040, ext. 225 or
Ilene.Siegalovsky@tns-global.com. To learn more about TNS Healthcare, please visit www.tnsglobal.com/healthcare.
