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TNS Media Intelligence monitors and analyses broadcast and print media and advertising so our clients can decode the marketing strategies of competitors and devise winning strategies of their own.
TNS Media Intelligence is the leading provider of strategic intelligence. We track 96% of all ad expenditure worldwide, firmly establishing us as the benchmark.
We monitor all the media – print, radio, TV, Internet, social media, cinema and outdoors – worldwide, 24 hours a day, seven days a week.
We work closely with players of all sectors: advertising, PR and media planning agencies, media groups, ministries and NGOs.
We offer our clients a full range of insights and analyses, including advertising expenditure monitoring, advertising creation monitoring, news monitoring, sports sponsorship evaluation, etc.
Our experts seek out strategic information, highlight all key data and place it into a relevant perspective. The information is detected and distilled into meaningful and actionable insights for immediate decision-making.
TNS Media Intelligence provides strategic intelligence to advertising agencies, advertisers and media properties around the world.
TNS Media Intelligence also provides monitoring and benchmark public relations evaluation services across all media, including blogs and social networks.
TNS Media Intelligence covers 24 countries including the US, UK, France, Spain, Russia, China and Hungary.
Our expertise includes web-based solutions, real time monitoring and insights on high-quality data.
Leading media researchers TNS will deliver cutting-edge insights
Total measured advertising expenditures in the opening quarter of 2008 increased by 0.6%
Initial focus is on delivering more effective targeting for automotive advertisers