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TNS Media Intelligence
TNS Media Intelligence is the trusted resource of the advertising industry for more than 80 years, delivering the most accurate, comprehensive advertising intelligence to advertisers, agencies and media companies.
The Industry Standard
Our clients rely on TNS Media Intelligence, the leading provider of strategic advertising information, for relevant, actionable, competitive data to help drive their strategic business decisions.
Our Expertise
As the leading provider of strategic advertising information, TNS Media Intelligence monitors more than $153 billion in advertising expenditures and 190 million ad occurrences for over 2.8 million brands. We are committed to providing clients with relevant, actionable competitive data to help drive their strategic business decisions.
We have offices in: New York, Los Angeles, Chicago, Dallas, and Atlanta.
Using state-of-the-art, digital tracking technologies, TNS Media Intelligence collects advertising spending and occurrence intelligence across 20 different media – from TV, radio, newspapers, magazines and outdoor to the Internet, Branded Entertainment, Spanish-language media and breaking advertising creative. We also are the industry leader in tracking specialty marketplaces such as political advertising, FSI/coupons and social media.
Our Industry Sector focus
Monitoring advertising activity on 2.8 million brands allows us to give you competitive intelligence on nearly any brand in virtually every industry.
Along with delivering the widest view of the media landscape, TNS Media Intelligence can give you access to in-depth intelligence on vital specialty markets, including:
- Traditional and social media, such as blogs and social networks through TNS MI/Cymfony
- Coupon offers and other promotional strategies through TNS MI/Marx Promotion Intelligence
- U.S. political advertising through TNS MI/Campaign Media Analysis Group
- Industry intelligence for entertainment and retail marketers with Theatrical Entertainment Services
- Direct response television & radio advertising with Broadcast Verification Services
- Digital intelligence powered by online behavioral data from millions of consumers through Compete
Insight services and solutions
TNS Media Intelligence’s state-of-the-art, web–based reporting systems let you uncover advertising activity the way you choose to target your competitive landscape. We deliver the most accurate, timely and comprehensive advertising intelligence – whether you need a detailed industry competitive analysis by media, market and brand, a top-line analysis of how you stack up against the competition in specific markets, or a trend report on where advertisers are shifting their media dollars in specific industries.
Our multi-media intelligence enables you to make smart media planning decisions, identify sales opportunities and close new business, and respond immediately to an increasingly competitive environment.
We give you the power and the perspective to formulate winning strategies, to respond, and succeed in the competitive media environment.
Our Industry Focus
TNS Media Intelligence US - is a key part of our Global Media Intelligence sector ...
View all sectorsBrochure
- Brochure US TNS MI Sell Sheet PDF (0.11 mb)
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