Sweden

Sweden’s leading market research company.

Information and insights to help our clients to make the right decisions

We provide consultancy services and insights for segmentation and positioning, brands and communication, product development, innovation, shoppers and customer relations, and we employee research to develop organisations, employees and managers. We also conduct political and social surveys and are seen as leaders in this field.

TNS SIFO is the top provider of consumer panels and reach measurements for newspapers, the internet and radio. We have 300 employees in Sweden.

We know how people think, feel and act. Behind every table, every analysis, are the people who have given us responses to help answer your burning questions. What would you like to know?

Our Expertise

TNS SIFO can provide you a wide range of insights and data about the market and society, your customers and your employees to help you make the right decisions .

Our areas of expertise to support you through the decision process:

Innovation & product development
Brand & Communication
Retail & Shopper
Stakeholder management
Employees and leadership

We also offer specific expertise in:

Opinion polls
Media surveys (reach and radio audience measurement, adhoc surveys)
Data collection
Qualitative research

Our Industry Sector focus

We work in and across most of the main industry sectors, including: FMCG; Technology; Finance; Media; Healthcare; Automotive; Political & Social.

Insight services and solutions

We provide market research, including media and sponsoring research, social and opinion research as well as employee survey services to domestic and international clients in the public and private sectors.

We are a web centric company with more than 25,000 quality recruited panellists.

TNS Sifo’s facilities include our own CATI studio with dedicated interviewers for each industry sector.

Our clients can also take advantage of a range of global TNS insight services and solutions, including: AdEval™; Conversion Model™; Future View™; NeedScope System™; Optima™; and TRI*M™.

Useful Contacts

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