Netherlands

Since 1945, TNS NIPO has been providing clients with need-to-know marketing information and crucial insights that put them ahead of their competitors.

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The No. 1 market information company in the Netherlands

TNS Nipo has always led the way when it comes to innovation. We invented, developed and introduced many research techniques that have become the standard for business in the Netherlands.

Our Expertise

TNS NIPO is the no. 1 market information company in the Netherlands We offer full service in marketing research to companies and organisations, commercial as well as non-profit. TNS NIPO was founded in 1945 and is based in Amsterdam. 

We provide our customers with need to know marketing information and crucial insights that put them ahead of their competitors. More then just numbers and figures, we deliver tactical and strategic advice.

Benefits

  • TNS' Business Solutions - state of the art, sophisticated techniques for solving common marketing problems across any industry, sector, or country.
  • Specialists in every sector and branch, we know your business inside out.
  • Truly global TNS network (offices is more than 70 countries).
  • Stay ahead: TNS NIPO has always been leading when it comes to innovation. We invented, developed and introduced many research techniques that have become the standard for the business.

Our Industry Sector focus

We work in and across all the main industry sectors: Consumer; Technology; Business and Finance; Media; Healthcare; Automotive; Political & Social.

Insight services and solutions

TNS NIPO conducts research in consumer markets as well as business-to-business markets, locally and internationally, for both commercial companies and non-profit organizations, within all possible branches and sectors. TNS NIPO works for the major clients in each of those branches and sectors.

TNS Business Solutions

  • AdEval™ (quantitative pretesting of commercials)
  • Conversion Model™ (brand loyalty and commitment)
  • MarketWhys™ (brand and advertisement tracking)
  • Miriad™ (analysis- and reporting)
  • NeedScope System™ (brand positioning, segmentation)
  • Optima™ (U&A's, marketing management)

TRI*M

  • TRI*M Customer Retention (customer satisfaction and loyalty)
  • TRI*M Employee Commitment (employee satisfaction en -loyalty)
  • TRI*M Corporate Reputation (corporate image)

TNS NIPO Solutions:

  • Value Manager (conjoint analysis, optimisation marketing mix)
  • Contest (quantitative concept testing)
  • Effect Track (advertisment tracking)
  • Effectief Sponsoren (sponsor budget tracking)
  • Envision (Mystery Shopping)
  • InternetSpiegel (online employee satisfaction)
  • PrEmo (measuring emotions)
  • TNSInfo (reporting via internet)
  • WIN-model™ (target group segmentation)
TNS NIPO

Useful Contacts

useful contacts
  • Edward Hermans
  • TNS Nipo
  • Grote Bickerstraat 74
  • Amsterdam 1013 KS
  • Netherlands
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