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TNS MRBI
TNS MRBI has been a major player in Custom market research information provision since the 1960s, with full service expertise in all Irish industry sectors and a wide range of insight services and solutions
The only truly full service Irish market information agency
TNS MRBI has departments devoted to sampling, field interviewing and IT/Data Analysis to ensure our clients get the highest quality solutions in a timely manner.
Our Expertise
While TNS MRBI is best known as the contractor for the Irish national radio listenership research survey (JNLR), Irish Times social and political opinion polls, and Eurobarometer polls for the E.U., these high profile studies actually represent less than 5% of our business.
The main body of our business centre’s around providing brand health, positioning, tracking and usage studies; market segmentation and understanding; image, attitude & lifestyle; product testing; NPD; advertising evaluation; and category management studies.
Our Industry Sector focus
We work in and across all the major Irish business sectors: FMCG; Technology; Finance; Media; Healthcare; Automotive; Political & Social.
Insight services and solutions
With sixty full-time employees, with nationwide interviewing capabilities, our suite of market information insight services spans the full range of qualitative and quantitative research solutions.
Qualitative: group discussions (including videoing); in-depth interviews; accompanied shopping; ethnography.
Quantitative: face-to-face; Omnibus; CATI (telephone); CAWI (on-line); hall tests; diary/panel; postal/mail.
TNS News
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TNS WINS “EUROBAROMETER QUALITATIVE STUDIES” TENDER
TNS has won a competitive tender from the European Commission
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Vehicle Purchase Delays
TNS Sense Automotive Newsletter, November 2008, USA
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TNS Business Finance Monitor - Customer Satisfaction - October 2008
Valuable insights into the business finance market
