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TNS Media Intelligence
TNS Media Intelligence offers a full range of insights and analyses including advertising expenditure monitoring, advertising creation monitoring, news monitoring, media marketing index survey and sports sponsorship evaluation.
Setting the industry standard for Media Intelligence information
TNS Media Intelligence provides market information and insights to help decision makers shape their media strategy, evaluate the impact of a campaign, or manage a brand.
Our Expertise
We explore all the media - print, radio, TV, Internet, direct marketing and outdoors. Our researchers explore emerging communications channels. Our engineers think up fresh ways of tracking new media. By using cutting-edge technologies, we provide high quality information service to our clients.
Our Industry Sector focus
We provide services to: Media owners, advertising agencies, public relations firms, broadcasters, publishers, government departments and NGOs, as well as international and local companies.
Insight services and solutions
For advertising monitoring, our services include AdExpress (online service providing continuous updated advertising expenditure data), AdNetTrack (online service for ad tracking on Internet for almost 400 websites), and Adscope (digital ad identification and retrieval system for high quality, multi-media creatives).
For news monitoring, we provide Media Exposure Evaluation, both quantitative and qualitative analysis on coverage including Print, TV, radio & Web.
Our media marketing index survey division provides an annual survey SIMM (Media Market Information System) which is the reference point for the market. About 10,000 people are regularly interviewed on their consumption and media habits.
TNS Sport is the world’s leading sports research company, providing information to over 300 corporate sponsors, teams, agencies, events and sports.
TNS News
- TNS Media Intelligence honoured for media evaluation excellence with five awards
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AMEC names Matthew Couchman as the media evaluation leader of tomorrow
Matthew Couchman of TNS Media Intelligence 2009 awarded Young Professional of the Year
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TNS Media Intelligence reports U.S. advertising expenditures declined 14.3 percent in first half 2009
Total measured advertising expenditures in the first six months of 2009 fell 14.3 percent
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