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TNS South Africa
TNS Research Surveys provides a wide range of clients with results-oriented, forward-thinking market research services and solutions across all the major industry sectors.
The largest provider of customised research in South Africa
Established in 1979, we are proud to provide a full service offering to all our clients, including a wide range of TNS global insight services and solutions.
Our Expertise
TNS Research Surveys works with clients including Telkom, JTI, SAB Miller, Caxton, BarlowWorld, FinMark Trust, Unilever, Redbull, Standard Bank, First Rand Group, Danone, McDonalds, Kelloggs, MNET, Sara Lee, Johnson and Johnson, and numerous governmental departments.
TNS South Africa is a source of innovative research expertise in many facets of the product lifecycle, with dedicated client servicing times and extensive local knowledge
We believe in sassy, slick, sexy and innovative solutions that are results orientated. We base our research on our forward-thinking philosophy that consumers are essentially irrational. Using this as our basis we provide results that are actionable rather than just provide mere data.
Our Industry Sector focus
We work in and across the main industry sectors: Consumer (CPG/FMCG); Finance; Media; Technology; Automotive; Healthcare; Political & Social.
Insight services and solutions
With over 200 full time staff, 21 field managers and 1000+ interviewers, state-of-the-art qualitative viewing facilities in Cape Town, Durban and Johannesburg, we have the capacity to handle large projects within tight timeframes.
We have logistics teams to oversee field and data collection. All our work is back-checked through dedicated units.
Since our inception in 1979, we have prided ourselves in our innovative products aimed at adding strategic value to marketers. These include Eqli (measuring people’s wellbeing), Wildfire (classifying people in terms of social networks), ImageLink (quantitative measurement of corporate image) and Black Diamond (a study into the make-up, buying power and mindset of the black middle class population of South Africa).
Our clients can also take advantage of a range of global TNS insight services and solutions, including Conversion Model™, a solution which was developed at TNS Research Surveys; FutureView™; Needscope™; and TRI*M™ .
TNS News
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TNS makes a clean sweep of the SAMRA 2010 prizes
At the Southern African Marketing Research Association’s (SAMRA) annual conference...
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TNS in South Africa take three of the four awards at the annual South African Marketing Research (SAMRA) conference
A winning culture saw speakers from the TNS stable walk away with the three top awards
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Second-prize winners at SAMRA (Southern African Marketing Research Association) for paper entitled ‘Why Brands Succeed: Luck or Skill?’
TNS’ BRAND EQUITY EXPERTS WIN AT LOCAL CONFERENCE
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