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Singapore
TNS Singapore provides marketing solutions and insights for clients throughout Asia Pacific, working across all major industry sectors.
Customised marketing solutions in Singapore and beyond
We deliver customised marketing solutions which are supported by our extensive portfolio of market research insight services.
Our Expertise
We offer our clients market insights into key business areas such as: advertising, market segmentation, communication, brand strategy and stakeholder management.
Our research consultants are highly skilled and trained and have an unmatched feel for industry and comprehension of our clients’ business issues.
Our Industry Sector focus
We work in and across all the main industry sectors: FMCG; Finance; Media; Technology; Automotive; Healthcare; Political & Social.
Insight services and solutions
TNS in Singapore provides full-service primary market research services. We conduct ad-hoc and continuous research, both qualitative and quantitative, through face-to-face, telephone and Internet surveys, using in-house interviewing facilities.
Our TV audience measurement service includes the latest generation TARIS 5000 series PeopleMeter™ installed in our 750-household viewing panel. The system incorporates our advanced People Matching™ technology, the only system capable of accurately recording viewership data in today's digital television environment, as well as the Arbitron company's Audio Encoding technology, measuring tuning to cable channels and the major domestic stations. Data is delivered to clients electronically, using our InfoSysTV™, the world's most comprehensive PC-based software solution.
Our clients can also take advantage of a range of global TNS insight services and solutions, including AdEval™; NeedScope System™; Conversion Model™; Optima™; TRI*M™; InnoSuite™; Futureview™; FMCG-Worldpanel™; TNSInfo™; 6thdimension™ access panel.
TNS in Singapore also helps clients to harness the power of their consumer databases by building and managing proprietary customer research panels. These custom made panels give clients the opportunity to interact with their customers and collect feedback and input in an unprecedented way.
TNS News
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U.S. consumers unprepared for rainy day expenses
Half of all US consumers would struggle to meet an unexpected expense...
- WHITEBOARD - Social Research News from TNS Australia - Issue 5
- Canadians split on extending cellphone ban at the wheel: survey
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