TNS Philippines Television Audience Measurement (TAM)

TNS set up its TAM panel at the start of 2007 and released data to ABS-CBN and GMA starting September 2007. Currently, TNS now supplies data to ABS-CBN, Adformatix, J. Romero & Associates, Discovery Channel, CSM Media, PHD, and Club Media Asia Inc.

Banner map no flash replacement image

About TNS Television Audience Measurement

TNS Media Research Philippines officially released its national television audience measurement data on February 2009.  The panel, composed of 1370 representative households, covers urban Philippines and reports on 7 sectors namely NCR, Suburbs, North Luzon, Central Luzon, South Luzon, Visayas and Mindanao.  NCR and Suburbs can be aggregated to show ratings for Mega Manila and all sectors can be aggregated to report national ratings.   

Below is a table indicating the different areas with each area’s corresponding panel sample size and universe.

 Sector  Sample (Homes)   Universe (000)   Sample (Ind.2+)   Universe (000) 
 Total Philippines  1370  7605  6904   38169
 Mega Manila  770  3976  3936  20216
 Metro Manila  516  2321  2692  12107
 Suburbs  254  1655  1244   8109
 North Luzon  87  532  415  2538
 Central Luzon  96  585  468  2853
 South Luzon  101  603  491  2932
 Visayas  154  940  791  4827
 Mindanao  162  969  803  4803    

Program Ratings

This shall serve as the official source for TNS Philippines program ratings. The lists below shall be updated on a daily basis, from Monday to Friday, providing fresh information for the interested public. Monday updates shall include the top ranking programs for the preceding week, as well as top ranking programs for the previous Friday. Every end of the month, the list shall also include the top ranking programs for the whole month, including weekends.

As of August 6, 2009, we shall be including WHOLE DAY program rankings for MEGA MANILA, BALANCE LUZON, VISAYAS and MINDANAO Please take note that BALANCE LUZON represents NORTH, CENTRAL, and SOUTH LUZON and does NOT include Mega Manila. National program rankings will still be divided between daytime and primetime.

Ratings for a particular day will only be up for 24 hours, after which it will be replaced with the next day's ratings.

Note that the daily program ratings are based on day-after ratings information and are subject to slight changes upon reprocessing for improved sample sizes and validation after every week.

For reference, unit used is household ratings. Daytime refers to shows that fall within the time band of 0500h to 1800h; primetime refers to shows within the 1801h to 2400h time band. In cases where a program breaches the borderline, it is considered to fall within the time band where the majority of the program minutes are located.

NATIONAL Daytime Program Rankings for August 1 (Sunday)


Program Channel Rtg(%)
1 KAPUSO MOVIE FESTIVAL  GMA  15.5
2 THE BUZZ 

ABS-CBN

15.1
3 ASAP XV  ABS-CBN 14.7
4 YOUR SONG PRESENTS MALING AKALA ABS-CBN 13.8
5 KAPAMILYA SUNDAY BLOCKBUSTER ABS-CBN 13.1
6 PARTY PILIPINAS  GMA 9.0
7 SHOWBIZ CENTRAL GMA 8.6
8 FIGHT OF THE YEAR: THE REMATCH 2 SOLAR TV 7.7
9 AHA GMA 7.7
10 LOVEBUG PRESENTS EXCHANGE OF HEARTS  GMA 6.9

 

NATIONAL Primetime Program Rankings for August 1 (Sunday)
 


Program Channel Rtgs%)
1 RATED K HANDA NA BA KAYO?  ABS-CBN 23.9
2 TV PATROL WEEKEND  ABS-CBN 23.5
3 GOIN' BULILIT  ABS-CBN 23.1
4 PEPITO MANALOTO REALITY SITCOM  GMA 21.7
5 KAP'S AMAZING STORIES GMA 21.0
6 MEL & JOEY  GMA 19.2
7 SHARON ABS-CBN 15.7
8 THE BUZZ  ABS-CBN 15.1
9 24 ORAS WEEKEND  GMA 14.1
10 TWIST AND SHOUT  GMA 13.3

 

MEGA MANILA Whole Day Program Rankings for August 1 (Sunday)


Program Channel Rtg(%)
1 PEPITO MANALOTO REALITY SITCOM  GMA 22.8
2 MEL & JOEY  GMA

22.3

3 KAP'S AMAZING STORIES  GMA 21.7
4 TV PATROL WEEKEND  ABS-CBN 17.7
5  RATED K HANDA NA BA KAYO?  ABS-CBN 17.4
6 GOIN' BULILIT  ABS-CBN 15.8
7 24 ORAS WEEKEND  GMA 15.6
8 KAPUSO MOVIE FESTIVAL  GMA 14.7
9 TALENTADONG PINOY  TV 5 13.9
10 THE BUZZ  ABS-CBN 13.1

 

BALANCE LUZON (rest of Luzon excluding Mega Manila) Whole Day Program Rankings for August 1 (Sunday)


Program Channel Rtg(%)
1 PEPITO MANALOTO REALITY SITCOM GMA 27.2
2 KAP'S AMAZING STORIES  GMA 26.6
3 RATED K HANDA NA BA KAYO? ABS-CBN 24.9
4 GOIN' BULILIT  ABS-CBN 24.4
5 MEL & JOEY GMA 23.1
6 TV PATROL WEEKEND  ABS-CBN 23.0
7 KAPUSO MOVIE FESTIVAL  GMA 20.1
8 24 ORAS WEEKEND GMA 16.0
9 SHARON  ABS-CBN 14.3
10 YOUR SONG PRESENTS MALING AKALA ABS-CBN 12.7

 

VISAYAS Whole Day Program Rankings for August 1 (Sunday)


Program Channel Rtg(%)
1 GOIN' BULILIT ABS-CBN 39.1
2 RATED K HANDA NA BA KAYO?  ABS-CBN 37.9
3 TV PATROL WEEKEND  ABS-CBN 35.1
4 SHARON ABS-CBN 23.9
5 THE BUZZ  ABS-CBN 20.4
6 ASAP XV ABS-CBN 18.3
7 KAPAMILYA SUNDAY BLOCKBUSTER  ABS-CBN 16.7
8 KAP'S AMAZING STORIES  ABS-CBN 15.4
9 TWIST AND SHOUT  ABS-CBN 15.0
10 PEPITO MANALOTO REALITY SITCOM ABS-CBN 14.4

MINDANAO Whole Day Program Rankings, August 1 (Sunday)


Program Channel Rtg(%)
1 TV PATROL WEEKEND  ABS-CBN 37.3
2 RATED K HANDA NA BA KAYO?  ABS-CBN 35.5
3 GOIN' BULILIT  ABS-CBN 35.1
4 YOUR SONG PRESENTS MALING AKALA  ABS-CBN 27.2
5 SHARON ABS-CBN 26.3
6 ASAP XV  ABS-CBN 24.6
7 THE BUZZ  ABS-CBN 22.9
8 KAPAMILYA SUNDAY BLOCKBUSTER  ABS-CBN 20.6
9 TWIST AND SHOUT  ABS-CBN 18.8
10 PEPITO MANALOTO REALITY SITCOM  GMA 14.4

 

Useful Contacts

useful contacts
  • Gabriel Buluran
  • TNS TV Audience Measurement
  • 65 V. Luna Cor. Kalayaan Avenue
  • Brgy. Pinyahan, Quezon City
  • 1100 Philippines
Send a message

Useful Contacts

useful contacts
  • Joy Castillo
  • TNS TV Audience Measurement
  • 65 V. Luna Cor. Kalayaan Avenue
  • Brgy. Pinyahan, Quezon City
  • 1100 Philippines
Send a message

Useful Contacts

useful contacts
  • Althea Mendoza
  • TNS TV Audience Measurement
  • 65 V. Luna Cor. Kalayaan Avenue
  • Brgy. Pinyahan, Quezon City
  • 1100 Philippines
Send a message

© 1998-2010 TNS, a Kantar Group Company. All rights reserved.
TNS UK Ltd. Registered in England and Wales under number: 03073845 Registered Office: TNS House, Westgate, London W5 1UA