TNS Philippines Television Audience Measurement (TAM)

TNS started setting up its TV audience measurement panel at the start of 2007 and had released data to ABS-CBN and GMA starting September 2007. Currently, TNS now supplies data for ABS-CBN, Adformatix and Club Media Asia Inc.

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About TNS Television Audience Measurement

TNS Media Research Philippines officially released its national television audience measurement data on February 2009.  The panel, composed of 1370 representative households, covers urban Philippines and reports on 7 sectors namely NCR, Suburbs, North Luzon, Central Luzon, South Luzon, Visayas and Mindanao.  NCR and Suburbs can be aggregated to show ratings for Mega Manila and all sectors can be aggregated to report national ratings.   

Below is a table indicating the different areas with each area’s corresponding panel sample size and universe.

 Sector  Sample (Homes)   Universe (000)   Sample (Ind.2+)   Universe (000) 
 Total Philippines  1370  7605  6904   38169
 Mega Manila  770  3976  3936  20216
 Metro Manila  516  2321  2692  12107
 Suburbs  254  1655  1244   8109
 North Luzon  87  532  415  2538
 Central Luzon  96  585  468  2853
 South Luzon  101  603  491  2932
 Visayas  154  940  791  4827
 Mindanao  162  969  803  4803    

Program Ratings

This shall serve as the official source for TNS Philippines program ratings. The lists below shall be updated on a daily basis, from Monday to Friday, providing fresh information for the interested public. Monday updates shall include the top ranking programs for the preceding week, as well as top ranking programs for the previous Friday. Every end of the month, the list shall also include the top ranking programs for the whole month, including weekends.

As of August 6, 2009, we shall be including WHOLE DAY program rankings for MEGA MANILA, BALANCE LUZON, VISAYAS and MINDANAO Please take note that BALANCE LUZON represents NORTH, CENTRAL, and SOUTH LUZON and does NOT include Mega Manila. National program rankings will still be divided between daytime and primetime.

Ratings for a particular day will only be up for 24 hours, after which it will be replaced with the next day's ratings.

Note that the daily program ratings are based on day-after ratings information and are subject to slight changes upon reprocessing for improved sample sizes and validation after every week.

For reference, unit used is household ratings. Daytime refers to shows that fall within the time band of 0500h to 1800h; primetime refers to shows within the 1801h to 2400h time band. In cases where a program breaches the borderline, it is considered to fall within the time band where the majority of the program minutes are located.

Recently Updated: Top Programs for November 19 2009 (Thursday) for Total Philippines, Mega Manila, Balance Luzon, Visayas and Mindanao; Top Programs for Week 45 (November 8 to 14); Top Programs for the Month of October 2009

NATIONAL Daytime Program Rankings for November 19 (Thursday)


Program Channel Rtg(%)
1 WOWOWEE ABS-CBN 23.1
2 NAGSIMULA SA PUSO ABS-CBN 18.5
3 PHR: SOMEWHERE IN MY HEART ABS-CBN 18.2
4 SHOWTIME ABS-CBN 17.6
5 EAT...BULAGA! GMA 17.2
6 PINOY BIG BROTHER DOUBLE UP UBER ABS-CBN 15.6
7 FAMILY FEUD GMA 14.0
8 BANANA SPLIT DAILY SERVINGS ABS-CBN 13.7
9 MARIA DE JESUS ANG ANGHEL SA LANSANGAN ABS-CBN 13.5
10 SINE NOVELA: TINIK SA DIBDIB GMA 12.3

NATIONAL Primetime Program Rankings for November 19 (Thursday)


Program Channel Rtg(%)
1 TV PATROL WORLD ABS-CBN 37.0
2 MAY BUKAS PA ABS-CBN 35.4
3 KATORSE ABS-CBN 31.5
4 MARS RAVELO'S DARNA GMA 29.0
5 LOVERS IN PARIS ABS-CBN 27.3
6 STAIRWAY TO HEAVEN GMA 26.9
7 DAHIL MAY ISANG IKAW ABS-CBN 26.1
8 24 ORAS GMA 25.8
9 PINOY BIG BROTHER DOUBLE UP ABS-CBN 24.2
10 IKAW SANA GMA 21.8

MEGA MANILA Whole Day Program Rankings for November 19 (Thursday)


Program Channel Rtg(%)
1 MARS RAVELO'S DARNA GMA 36.7
2 STAIRWAY TO HEAVEN GMA 34.0
3 24 ORAS GMA 33.8
4 TV PATROL WORLD ABS-CBN 27.2
5 IKAW SANA GMA 26.5
6 MAY BUKAS PA ABS-CBN 25.1
7 ROSALINDA GMA 24.5
8 EAT...BULAGA! GMA 22.8
9 PINOY BIG BROTHER DOUBLE UP ABS-CBN 22.3
10 DAHIL MAY ISANG IKAW ABS-CBN 21.9

BALANCE LUZON (rest of Luzon excluding Mega Manila) Whole Day Program Rankings for November 19 (Thursday)


Program Channel Rtg(%)
1 TV PATROL WORLD ABS-CBN 42.1
2 MAY BUKAS PA ABS-CBN 37.6
3 KATORSE ABS-CBN 35.4
4 LOVERS IN PARIS ABS-CBN 28.9
5 MARS RAVELO'S DARNA GMA 26.5
6 WOWOWEE ABS-CBN 25.5
7 STAIRWAY TO HEAVEN GMA 25.3
8 DAHIL MAY ISANG IKAW ABS-CBN 24.9
9 24 ORAS GMA 23.1
10 IKAW SANA GMA 22.7

VISAYAS Whole Day Program Rankings for November 19 (Thursday)


Program Channel Rtg(%)
1 MAY BUKAS PA ABS-CBN 51.6
2 TV PATROL WORLD ABS-CBN 47.3
3 KATORSE ABS-CBN 38.3
4 LOVERS IN PARIS ABS-CBN 37.3
5 DAHIL MAY ISANG IKAW ABS-CBN 34.2
6 WOWOWEE ABS-CBN 28.3
7 PINOY BIG BROTHER DOUBLE UP ABS-CBN 28.2
8 NAGSIMULA SA PUSO ABS-CBN 23.3
PHR PRESENTS SOMEWHERE IN MY HEART ABS-CBN
9 MARS RAVELO'S DARNA GMA 21.1
10 PINOY BIG BROTHER DOUBLE UP UBER ABS-CBN 20.1

MINDANAO Whole Day Program Rankings, November 19 (Thursday)


Program Channel Rtg(%)
1 MAY BUKAS PA ABS-CBN 58.5
2 TV PATROL WORLD ABS-CBN 58.1
KATORSE ABS-CBN
3 LOVERS IN PARIS ABS-CBN 44.1
4 PHR PRESENTS SOMEWHERE IN MY HEART ABS-CBN 38.0
5 DAHIL MAY ISANG IKAW ABS-CBN 37.9
6 WOWOWEE ABS-CBN 36.7
7 NAGSIMULA SA PUSO ABS-CBN 34.7
8 PINOY BIG BROTHER DOUBLE UP UBER ABS-CBN 32.6
9 PINOY BIG BROTHER DOUBLE UP ABS-CBN 32.4
10 MARIA DE JESUS ANG ANGHEL SA LANGSANGAN ABS-CBN 30.7

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National Program Rankings for Week 45 (Nov 8 to Nov 14)

National Daytime Program Rankings for Week 45 WEEKDAYS (Nov 9 - Nov 13)


Program Channel Rtg(%)
1 WOWOWEE ABS-CBN 20.8
2 EAT... BULAGA! GMA 17.3
3 NAGSIMULA SA PUSO ABS-CBN 17.2
4 SHOWTIME ABS-CBN 15.3
5 PHR: SOMEWHERE IN MY HEART ABS-CBN 15
6 PINOY BIG BROTHER DOUBLE UP UBER ABS-CBN 13.2
7 SINE NOVELA: TINIK SA DIBDIB GMA 12.2
8 MARIA DE JESUS ANG ANGHEL SA LANSANGAN ABS-CBN 12.1
9 BANANA SPLIT DAILY SERVINGS ABS-CBN 12
HUNTER X HUNTER GMA
10 DAISY SIETE GMA 11.9

National Primetime Program Rankings, Week 45 WEEKDAYS (Nov 9 to Nov 13)


Program Channel Rtg(%)
1 TV PATROL WORLD ABS-CBN 33.2
2 MAY BUKAS PA ABS-CBN 33.1
3 LOVERS IN PARIS ABS-CBN 29.4
4 KATORSE ABS-CBN 28.8
5 MARS RAVELO'S DARNA GMA 28.1
6 DAHIL MAY ISANG IKAW ABS-CBN 27.5
7 STAIRWAY TO HEAVEN GMA 27.3
8 24 ORAS GMA 24.4
9 PINOY BIG BROTHER DOUBLE UP ABS-CBN 22.2
10 ROSALINDA GMA 20.2

National Program Rankings, Week 45 Weekend (Nov 8 and Nov 14) WHOLE DAY


Program Channel Rtg(%)
1 AGIMAT MGA ALAMAT NI RAMON REVILLA ABS-CBN 32.7
2 TV PATROL (SABADO) ABS-CBN 29.8
3 MAALAALA MO KAYA ABS-CBN 27.3
4 THE SINGING BEE ABS-CBN 27.2
SHARON
5 RATED K HANDA NA BA KAYO? ABS-CBN 26.2
6 FAILON NGAYON ABS-CBN 24.3
7 GOIN' BULILIT ABS-CBN 22.8
8 PINOY BIG BROTHER DOUBLE UP ABS-CBN 22.1
9 WOWOWEE (SATURDAY) ABS-CBN 21.5
10 SUNDAY'S BEST ABS-CBN 20.4

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National Program Rankings for the Month of October 2009, Weekdays, Whole Day


Program Channel Rtg(%)
1 TV PATROL WORLD ABS-CBN 34.5
2 MAY BUKAS PA ABS-CBN 33.1
3 KATORSE ABS-CBN 30.9
4 LOVERS IN PARIS ABS-CBN 30.1
5 MARS RAVELO'S DARNA GMA 27.2
6 DAHIL MAY ISANG IKAW ABS-CBN 26.3
7 24 ORAS GMA 23.5
8 STAIRWAY TO HEAVEN GMA 23.3
9 PINOY BIG BROTHER DOUBLE UP ABS-CBN 21.8
10 WOWOWEE ABS-CBN 21.2

National Primetime Program Rankings for the Month of October 2009, WEEKENDS, Whole Day


Program Channel Rtg(%)
1 PINOY BIG BROTHER DOUBLE UP MAGICAL REVEAL ABS-CBN 32.2
2 MAALAALA MO KAYA ABS-CBN 27.4
3 RATED K HANDA NA BA KAYO? ABS-CBN 27.2
4 THE SINGING BEE ABS-CBN 26.5
5 AGIMAT: TIAGONG AKYAT ABS-CBN 26
6 GOIN' BULILIT ABS-CBN 22.9
7 SHARON ABS-CBN 22
8 PINOY BIG BROTHER DOUBLE UP ABS-CBN 21.5
9 FAILON NGAYON ABS-CBN 21.3
10 LOVERS IN PARIS MARATHON SPECIAL ABS-CBN 21.1

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Useful Contacts

useful contacts
  • Gabriel Buluran
  • TNS TV Audience Measurement
  • 65 V. Luna Cor. Kalayaan Avenue
  • Brgy. Pinyahan, Quezon City
  • 1100 Philippines
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Useful Contacts

useful contacts
  • Jeff Valdez
  • TNS TV Audience Measurement
  • 65 V. Luna Cor. Kalayaan Avenue
  • Brgy. Pinyahan, Quezon City
  • 1100 Philippines
Send a message

Useful Contacts

useful contacts
  • Althea Mendoza
  • TNS TV Audience Measurement
  • 65 V. Luna Cor. Kalayaan Avenue
  • Brgy. Pinyahan, Quezon City
  • 1100 Philippines
Send a message

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