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TNS Research International Mexico has been working with a wide range of national and global companies since the 1970s, providing market research services and solutions across most of the major industry sectors
TNS Research International Mexico helps our clients find the market research solutions that best suits their needs, combining in-depth market knowledge and sector expertise with the latest research techniques and sophisticated technology.
We help our clients to solve their marketing and business issues, and provide market research insights to help them to understand their customers by identifying opportunities through quantitative surveys and qualitative market research approaches.
We work in and across most of the major business sectors, including: Consumer, Technology, Finance, Automotive and Political & Social. In TNS Research International Mexico we have experts in each sector with a wide knowledge of the industry needs.
TNS Research International Mexico services are divided into four areas: Brand and Communication, Innovation and New Product Development, Retail & Shopper Insights, and Customer Satisfaction.
We add value to our research through the combination of our business solutions and advanced analytics capabilities. We offer Key Driver Analysis, Segmentations, Brand Mapping, Product Optimisation & Pricing, Product Testing and Marketing Modelling.
Our clients can take advantage of a wide range of global TNS market insight solutions and services, including: AdEval™, BPO™, Conversion Model™, eValuate™, FutureView™, MicroTest Nouveau™, NeedScope™, Super Group™, Super Clinic™, TRI*M™ and Insightment™.
We also provide PhoneBus, a methodology on which the companies share space in a questionnaire, and pay only for the questions needed. It is a low cost tool, that allows to respond specific needs of information without having to invest in a complete ad-hoc research study. The information is confidential and exclusively report to the Client that pay for each question. It covers 3 main Mexico’s cities (Mexico City (500 interviews), Gadalajara (200 interviews) and Monterrey (200 interviews). CATI based.
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