TNS Global website
TNS China
Established in 1992, TNS is now one of the most successful market research and consulting agencies in China, with three full service offices in Shanghai, Beijing and Guangzhou, with the ability to conduct research across China.
Providing research expertise in China
TNS conducts ad-hoc and continuous research through door-to-door, central location, telephone and web interviews across China.
Our expertise
Our expertise lies in conducting customised research for numerous international and local clients, helping them to make successful business decisions in areas such as brand positioning, new product development, advertising and communication, distribution, pricing, and stakeholder management.
We undertake both qualitative and quantitative studies, creating specific models to analyse and evaluate the marketing and sales performance of our clients, through various data collection channels, including our emerging 6thdimension online panel.
Our Industry Sector focus
We work in and across the following business sectors: Consumer; Technology; Finance; Media; Healthcare; Automotive.
Insight services and solutions
TNS China has 150 professional quantitative and qualitative researchers, including researchers with experience in advanced statistical methods, discrete choice modeling and multivariate analysis. Over 300 employees are based in three full service offices in Shanghai, Beijing and Guangzhou. Our interviewers are located across China.
Our insight services and solutions include our own CATI centre, in-house data entry and data processing facilities, and specially designed focus group rooms with video recording and viewing facilities.
We offer our clients an effective Online Access Panel of more than 75,000 participants.
The China Source Book
A collection of insights into China’s consumers in the year of the 2008 Beijing Olympic Games
TNS News
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DAIRY BRANDS BENEFIT FROM MILK SCANDAL
TNS Worldpanel, global market leader in consumer purchasing information
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“Green” – A tough sale for Chinese car makers
Chinese car manufacturers need to speed up their efforts to offer Green” propositions
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Eco-friendly technology alone is not “Green” enough for Chinese car buyers
Chinese car buyers are reasonably open to considering alternative energies
