TNS

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AdEval (UK)

AdEval is an advertising pre-testing system which evaluates an advertisement's performance, using unique and powerful diagnostics to show how advertising can be optimised. The highly sensitive AdEval response scale is unique in focusing on both the rational and emotional aspects of advertising, ensuring that our clients have a complete understanding of both the strategic and creative elements of their campaigns.

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Contact us

Contact our office on:
+ 44 207 160 5589
helen.rowe@tnsglobal.com

Affluent Market Research Program (AMRP)

TNS’s Affluent Market Research Program (AMRP) is the financial industry’s leading source of market intelligence on the affluent financial services consumer and the investment services market.
Now in its 30th year, the program provides a comprehensive look at how investors think about, shop for, and utilise investment services. AMRP also provides an integrated assessment of the Investment Services Marketplace by evaluating the performance of more than 100 specific investment service providers.

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Automotive research

The automotive industry is changing faster than ever. Automotive brands face increasing competition from new entrants, complexity from media fragmentation, and growing pressure to develop greener vehicles and new mobility solutions. Traditional research is now too slow and often fails to capture the voice of the consumer fully.

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