Our connectivity is dependent on telecoms. Although we may not think about them often, our network providers are the main drivers of our digital world. They enable many of the interactions and transactions that we take for granted on a day to day basis. With the advent of 5G and the Internet of Things, their importance is only set to grow, as is the competition.
What lessons can we take from an industry facing unprecedented change and disruption?
In this webcast, Kantar expert Jake Pilgrim discussed how the industry can leverage customer experience as the key differentiator and explore how new CX approaches have strengthened the position of brands in this space.
Watch the webcast recording here.