TNS Client Newsletter

May 2009


FMCG


Cosmetic Marketing Seminar
TNS Worldpanel, CMN Co-hosting Seminar

TNS Worldpanel Korea and Cosmetic Marketing News will be co-hosting the 8th Cosmetics Marketing Seminar for 2009 on May 8th. Based on information of consumer purchase behavior towards cosmetics, the latest consumer information about consumer¡¯s needs and the cosmetic market will be provided in this seminar. It will be a great opportunity to help clients set marketing directions through analysis on which features women expect from cosmetic brands in their everyday lives.

   
SEMINAR INVITATION
Automotive

Auto Consumers' Confidence 2009 in China

TNS China Automotive has recently done a syndicated survey about auto consumers¡¯ confidence in 2009, aiming to look at Consumers¡¯ perception to the general economy and their attitude toward the car purchase in 2009. The survey shows growing optimism among Chinese auto buyers and some good news for Chinese car manufacturers.

   
FULL ARTICLE
Technology
Asia's Digital Top Brands
NOKIA

TNS and Media magazine jointly published the second annual Digital Media study. It reveals the brands whose digital presence and persuasion is strongest in the minds of consumers across Asia. Among the brands that dominate the top positions in Asia are Nokia, Nike, Coca-Cola, KFC and McDonald¡¯s.

   
FULL ARTICLE
Technology
Technology Investment Landscape

Amit Phatak, the Research Director at TNS Singapore has presented a paper at the British Chamber of Commerce in Hong Kong. The paper is about managing technology investments in the economic downturn. He shared analysis of current situation and possible roadmap during downturns.

   
more FULL ARTICLE

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