Mobile Life draws on the behaviours, motivations and attitudes of 38,000 people in 43 countries, to develop recommendations on activating a business and marketing strategy via mobile.

Money goes mobile

Infographic
Who is mobile banking? View infographic

Infographic - Devices and data: a global view

What we’re doing and how we’re doing it

Infographic - Showrooming

Can mobile curb the threat of showrooming?

In Focus – Blessing in disguise

Does mobile offer the key to combatting showrooming?


Find out more

Press release

TNS’s 2013 Mobile Life study reveals how high street retailers can turn browsers into buyers.

Mobile might seem like the enemy – opening up the retail environment to a potentially limitless range of competitors. However, the key for brands and retailers is to find ways to make buying in-store the convenient option.

Matthew Froggatt, Chief Development Officer

Incidence of showrooming

Key insight report - More than a marketing channel

The response of CMOs worldwide to the challenges and opportunities that mobile represents.


Driving growth through mobile: about Mobile Life

Mobile Life draws on the behaviours, motivations and attitudes of 38,000 people in 43 countries.

Opinion Leader – Winners & losers along the digital path to purchase

Brand owners need to take the right approach to ensure that their digital strategy doesn't distract from sales.