Going viral is not enough to boost the bottom line

Super Bowl 2015 advert analysis reveals Budweiser’s ‘Lost Dog’ lacked relevance, casting doubt over its long-term value. Read more

Revealed: The Chinese New Year ads delivering double prosperity

Discover the secrets of the most successful Chinese New Year ads from 2014. Read more

Marketers: the future is ready for you now

TNS proves that social and search data can accurately predict the results of brand tracker surveys months in advance. Read more

Traditional Trade’s gatekeepers

We present a framework for understanding the motivations of traditional trade’s gatekeepers and influencing their decisions. Find out more

Auto Blog: Time to get serious about the customer journey

New digital techniques transform views of driver customer experience. Read the new blog post here

We are TNS

We provide actionable insights that help you make impactful decisions that drive growth. Find out more

The four personas of connected consumers

Meet the four personas of connected consumers. Your strategy depends on them. Discover them here

Connected Life

Decision making in a connected world. Connected Life 2014 explores how technology is transforming the lives of consumers across the planet. Find out more
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Your digital campaign fell flat. Now what?

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Get ready for a resurgent Thailand

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The other side of the story

Want to tell a great brand story? You’ll need to learn how to listen first.